Purchases help support NIL Initiatives through 1890

From Nebraska's first football win in 1890 to 29 national titles for Husker Athletics, Nebraska has etched its place in sports history. Every purchase of 1890 Nebraska Beef Snack Sticks directly supports Name, Image, and Likeness (NIL) for Nebraska Athletics. Join The 1890 Initiative in honoring the Huskers’ legacy and embracing a boundless future! 

Made with Grass Fed and Grass Finished Beef, raised without antibiotics or added growth hormones.

About 1890

The 1890 Initiative is a name, image, and likeness (NIL) collective that was founded to help Nebraska student-athletes maximize their NIL opportunities while positively impacting the community. 1890 is dedicated to providing opportunities for organizations and fans alike to participate in the success of Nebraska athletics.

About Certified Piedmontese

Certified Piedmontese provides America with the rare Italian-heritage Piedmontese beef with a farm-to-fork approach that ensures traceability, environmental sustainability, humane animal handling, and responsible resource management at every step. Learn more at piedmontese.com